Cooperation between luxury rental site "Modern Standard" and second-hand apartment search site "RENOSY CATALOG" started with the aim of finding a home where you can choose between rental and purchase
We have started cooperation regarding some of the properties listed on our search site for used condominiums "RENOSY CATALOG" with "Modern Standard", which ia search site for high-grade rental properties run by our group company, Modern Standard Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director: Keisuke Matsuda; hereinafter referred to as “MS Company”).
[Points of this case]
・ By linking "Modern Standard" and "RENOSY CATALOG", you can choose to "rent" or "buy" the condominium you want to live in.
・Started the first service collaboration about a month after announcing the company becoming a group company in December last year
・Strengthen sales force by sending customers between groups
First of all, we propose a room that can be brokered through " RENOSY CATALOG " in the same building as the rental property introduced on the "Modern Standard" site. In this way, by proposing rooms that can be purchased at the same time to users searching for apartments they want to live on on a rental site, we aim to realize housing search that allows you to choose between renting and purchasing, and aim to send customers between groups.
At this stage, customers will be sent from the "Modern Standard" to the brokerage service of " RENOSY CATALOG ".
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